Creative direction and design for Wells Fargo personal credit manager that puts customer goals at the forefront. Acting as a guide, the site uses task management and financial transparency to help your credit score become a key to new possibilities rather than an obstacle to overcome.
As part of a joint initiative with Cannes Lions and the Bill & Melinda Gates Foundation, ShareExchange is a Cannes Chimera concept that seeks to end extreme poverty through a simple Facebook share. For every share posted, a brand sponsor donates real money directly towards those in need.
Total web overhaul for one of the largest pharmaceutical and OTC makers in the world.
For our big day, we opted to use a language that fit the festivities ("Holler," "Feasting & Fandango," etc.) and curated vintage postcards for R.S.V.P cards featuring landscapes that blur the lines between Texas, Arkansas, and Missouri. Our good friends at Skylab did an amazing job with every piece; You can check out the process shots on my blog post.
Consumer goods company, Proctor & Gamble, manufactures just about everything from diapers to detergents to dog food. Their brands form multinational teams, and P&G HR asked us to create graphics, messaging and a poster to brand their performance management.
Leading Hotels of the World
Luxury hotels under the Leading Hotels of the World umbrella are celebrated as being unique to their destinations with distinct cultural experiences true to place.
This microsite for their Uncommon Perspectives campaign explores their most exciting locations, with featured properties siloed by country. Each destination is introduced with elaborate mirrored collages, composed of elements that embody the essence of each destination.
HP & The Lorax
To increase awareness of HP's strong environmental commitment, this Facebook game encouraged parents and children to work together to help the Lorax grow a digital tree. For every question answered and eco- challenge accepted, HP donated a dollar amount to World Wildlife Fund and your truffula tree would grow before your eyes!
For Staples Weekly Deals (their in-store coupon ads) we created a unique online experience that reorganizes how users thumb through savings and excites the avid deal hunters. Using eustress and gaming mechanics to incentivize, great savings deplete as the clock counts down—so act fact!
These user generated quotes on the joys of cereal were hand-picked from Kellogg's Facebook wall and then hand-lettered with some additional in-context styling. We posted them throughout the month and shared them out to their original sources. Each post was followed with the hashtag #overheardatbreakfast to encourage others to share their morning moments.
New look for TD Ameritrade's incredibly comprehensive site for potential new clients.
In the wake of The King's glory, Burger King felt it was time to pull back on the comedy and refocus on quality ingredients. With new photography and healthier options in place, the design still nods to 'Have It Your Way' while re-imagining fast food's future.